I help B2B entrepreneurs and companies go from ideas to products — targeting the right challenge at the right time, and building go-to-market strategies that generate sales.
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A structured approach to B2B product innovation and GTM.
Question
#1: what is your current focus area?
Three ways to work together — each with a structured approach tailored to your stage and goals.
The 3-Phase Project
A structured engagement that fuels your GTM and growth engines — from diagnosis through execution to scale.
A deep diagnostic of your product positioning, GTM motion, and organizational alignment. I surface the root causes — not just the symptoms.
Translate insights into a concrete action plan. We define the highest-leverage moves and align the team behind them.
Build the systems for repeatable growth. Embed AI workflows where they create leverage and install the growth loops that compound.
Academic Authority & Corporate Training
MBA-level course modules and custom corporate workshops — the same frameworks I teach at university, applied to your business challenges.
Mentoring
Focused, personalized engagements for founders and GTM executives who need strategic feedback and guidance, not a workshop.
Nir's expertise significantly enhanced my sales skills and helped overcome numerous sales challenges. Outstanding support!
Working with Nir was a great experience. He listened attentively, took the time to understand my role, and shared relatable real-world examples. His thought-provoking insights challenged me to view scenarios from new perspectives.
Working with Nir was transformative. His guidance in strategizing, developing, and executing a GTM plan profoundly impacted my role. Nir's expertise simplified complex strategies into clear, actionable steps.
Nir's SaaS marketing skills were instrumental in the growth of Earnix into a unicorn.
Nir is a knowledgeable and forward-thinking strategist who skillfully simplified the intricacies of B2B marketing, emphasizing simplicity, innovation, and technology optimization for exceptional results.
Nir's invaluable expertise and guidance were pivotal in crafting a winning marketing strategy for our expansion into new markets.
What really sets Nir apart is his creativity and his ability to think outside the box. He came up with so many innovative ideas that helped me take my Customer Marketing strategy to the next level.
Nir was an asset in defining our market positioning and messaging at InsidePacket. His understanding of go-to-market is an asset for any B2B tech company.
Nir is a phenomenal B2B go-to-market strategist. I turn to his creativity and strategic thinking at every major intersection in our company's journey of growth.
4-time B2B startup CMO, including at unicorns and acquisitions. I bring practitioner depth to every engagement — not theory, but lived experience across product, GTM, and growth.
I teach an MBA-level course on entrepreneurial strategy with a focus on product innovation and B2B market entry. The same frameworks I teach, I apply with the companies I advise.
My work sits at the intersection of product strategy, sales, marketing, and customer success — because real growth only happens when those functions speak the same language.